AI may have made the incompetent sound capable and the brash sound brilliant, but in doing so it has dissolved trust.
I find myself in a constant state of alert. Not only do I have to spend every waking minute fending off phishing campaigns, I also have to decipher if the person I’m dealing with is even a person at all.
ChatGPT has become the catfish Kingmaker of the business world.
My default assumption now is that AI has written everything, and I’m looking for clues of a human touch.
Have they used grammar in a sarcastic way?
Have they written a flowing sentence which hasn’t been cut up into three. Punchy. Sentences. ?
Have they managed to avoid signing off their post with the AI signature move, "That's not a strategy. That's a to-do list" ?
The worst part for me is that I don’t use AI for any of my writing, yet I end up sounding like it anyway! I’ve been fully indoctrinated through osmosis.
Once upon a time, to be recognised and to stand out you needed to sound more professional.
Now, it feels like the key differentiator to being recognised and standing out is to sound more human.
Stoirm
PS this content is human generated. Humans may occasionally generate incorrect information and make mistakes.


